From the souks and palaces of Marrakech to the dunes of the Sahara, here are ten reasons to make Morocco your next trip.
1. A cultural heritage you can walk through
Morocco's history spans thousands of years and shows in its architecture, art and local customs. Berber, Arab, African and European influences meet here. The historic medinas of Fes and Marrakech are UNESCO World Heritage sites, the intricate tile work of the mosques and palaces is everywhere, and the calendar includes the Fez Festival of World Sacred Music and the Marrakech International Film Festival.
2. Landscapes for every traveler
- The Sahara: dune landscapes, camel trekking, starlit nights in Berber tents and desert sunrises.
- The Atlas Mountains: hiking and trekking on rugged terrain, with scenic vistas and Berber villages.
- The coast: both an Atlantic and a Mediterranean shoreline, with water sports, relaxation and fresh seafood in seaside towns like Essaouira and Agadir.
3. The food
Tagine, the slow-cooked stew of tender meat, vegetables and spices. Couscous, pastilla (a savory pastry) and harira (a hearty soup). In the souks, mint tea, freshly baked msemen (a type of pancake), olives and dates. Cooking workshops teach you to make the dishes yourself.
4. Cities that blend old and new
Marrakech, the Red City, with colorful souks, stunning palaces and squares like Jemaa el-Fna. Casablanca, Morocco's economic hub, with a more cosmopolitan atmosphere. Rabat, the capital, with a more laid-back pace, beautiful gardens, historic sites and a coastline.
5. Adventure
Off-road driving or a guided camel trek into the Sahara, hiking trails for beginners and experienced trekkers in the Atlas, surfing, windsurfing and kiteboarding on the coast, and rock climbing in the Todgha Gorge or exploring caves in the region.
6. Hospitality
Stay in a traditional riad, a guesthouse built around a central courtyard, in a boutique hotel, or in a luxury resort.
7. The souks
Textiles, handcrafted jewelry, ceramics and spices, and one-of-a-kind pieces that reflect the country's artistic heritage. Local markets also sell fresh produce and traditional sweets. Bargaining is part of the experience.
8. Festivals
- The Marrakech Popular Arts Festival: traditional music, dance and theater.
- The Essaouira Gnaoua and World Music Festival.
- The International Nomads Festival in M'hamid, celebrating the country's nomadic heritage.
- Local festivals in many towns and villages.
9. The welcome
Moroccans take pride in their culture and are eager to share it. Arabic and Berber are the primary languages, and many Moroccans speak French and English. Local guides and hosts are known for going the extra mile.
10. It suits most kinds of trip
History, adventure and food in one country. A range of climates makes it a year-round destination, and direct flights from major American cities make it easy to reach.
Before you go
- Read travel blogs, watch documentaries and check local tourism websites to learn the best times to visit and the must-see attractions.
- Learn a few phrases in Arabic or Berber, try the traditional foods and take part in local customs.
- Pack for a varied climate: lightweight clothing for warm desert days, layers for the mountains and the evenings.
- Many hotels, riads and cafés offer Wi-Fi.
- Familiarize yourself with local customs and traditions, especially in more conservative areas.
When you are ready, tell us what you have in mind or start with our journeys.
